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Hops and Handiwork: Exploring the Artistry of the Craft Beer Business

by | Jun 28, 2023 | General

craft beer business

People have been brewing their own beer for centuries. It’s often a craft that families pass down to the next generation, and only in recent decades have people turned their recipes into craft beer businesses.

But what if you want to brew craft beer and don’t have a family legacy recipe to rely on?

You can still make your own craft beer! There are a plethora of articles, videos, and tutorials available to help you get started. Many retailers sell beer brewing kits with everything necessary to brew a great beer.

What beers inspire you? What delights you about craft beer? The beauty of brewing your own beer is that you can harness your favorite characteristics and put them in your beer.

Exploring the Diverse Flavors of the Craft Beer Business

There are already so many articles on how to open your own craft beer business, including finding a brewery site, getting all your equipment, and permits, training employees, dealing with craft beer business insurance, opening a craft beer store franchise, and all the nitty gritty that goes with it.

We’re skipping all that. Discussing all the ways to personalize your craft brew is more fun. Besides, those articles are a little premature. You must find your flavor profile before even considering opening a craft beer business.

Craft Beer Business: Embracing the Crisp and Refreshing Delights

While nearly every beer enthusiast will say beer is refreshing, there are definitive levels of crispness to a beer’s flavor profile. Those that leave us feeling the most refreshed have a light, airy drinkability, and mild flavor and bitterness.

Crisp beers are light on fruitiness, with more distinctive malt-bearing sweet, even bready undertones. They finish with a clean, quick, and perhaps even tangy finish.

Colorwise, they tend toward a range between wheat to amber with a light or medium body and rarely go above a mid-level alcohol-by-volume.

Craft Beer Business: A Symphony of Fruits, Herbs, and Spices

Any craft beer business can tell you that adding fruits, herbs, and spices can significantly elevate a beer’s profile. Ales, in particular, commonly include citric or tropical fruits, herbs, and spice flavors, or even earthy or grassy notes.

The timing of when the hops are added is a significant factor in the flavor. Some of these flavors, however, can also come from certain yeast strains, malts, and even orange peel or spices like coriander. But for now, let’s talk about hops.

Hops contribute to a beer’s crispness. These are brisk hops regiments, usually referred to as Noble hops. Craft brews with brisk hops profiles are generally medium to full-bodied flavors, and their coloring falls between yellow and brown. Their alcohol by volume can be low or high.

Hops also contribute to a beer’s bitterness, but that’s a whole flavor profile of its own.

Craft Beer Business: Embracing the Boldness of Bitterness and Hops

As we said before, when hops are added is important. This changes the flavor of a craft beer and can affect the level of bitterness.

Many craft beer businesses follow this rule of thumb:
Hops added early bring high biggerness and result in fruity, spicy, or herbal notes
Hops added nearer the end of the brewing cycle create a more delicate bitterness, with much subtler notes of fruits, spices, and herbs. They have less time to infuse the flavors into the beer

The amount and type of hops also distinctly flavors the beer. There is a scale called the International Bittering Units (IBU) scale that uses a scientific method for measuring the chemical compounds in a beer to rate its bitter flavor.

However, because maltiness can dampen a beer’s bitter flavor despite the number of hops used, even beers with a high IBU score can be smooth and sweet with the right combination and quantity of roasted malts to hops.

Craft Beer Business: Unveiling the Artistry of Body and Weight

Body can be described as how the beer feels in your mouth. Crisp, refreshing beers will almost always feel light, whereas richly flavored beers can be heavy and thick. Craft beer businesses classify heavy beers as ales, particularly stouts or porters. Common lager styles also fit the description.

Factors that bring about a full-bodied beer are the weight and texture of the liquid, which comes from the grain of the malt used, the yeast strain, and how much carbonation the beer is infused with.

Grains like oatmeal have a high texture. Certain strains of yeast have unfermentable sugars, which are left behind even after the fermentation process. This puts some heft into the beer’s body and some sweetness in its profile

Lastly, carbonation, or the beer’s fizziness, is the final contributor to a beer’s body. The less air a beer has, the heavier it feels, which can make it feel almost creamy to drink.

Each of these profiles works hand-in-hand to create the beer, and once you have your craft beer’s flavor, you can perfect its nuances. From there, you can consider whether or not to build a craft beer business.

Owning a Beer Garden Franchise Perfectly Complements the Craft Beer Business

Brewing your beer sounds like a complex undertaking, right? Consider then how many craft beer businesses have multiple flavor profiles, and you can imagine how important it is to track the stages of brewing.

It can be a fulfilling undertaking for someone interested in the brewing process.

For those simply interested in drinking craft beer and maybe serving craft beer to enthusiasts who also love the flavors, it can be a bit much.

There is an alternative to opening a craft beer business that still allows craft beer lovers to showcase top-quality craft beers from local brewers who’ve perfected their flavor profiles—opening a Dacha Beer Garden franchise.

With unparalleled support from the moment of signing the franchise agreement to a concept unlike any other beer garden franchise available, Dacha Beer Garden brings the best of the craft beer industry to our customers.

We also give our franchise owners a chance to explore local and regional craft beers and build relationships with these vendors so patrons of every Dacha Beer Garden have the opportunity to sample craft beers that stand out.

Showcasing the highest standards of craft beers is just one of the things Dacha Beer Gardens does well for our customers. Bringing people together and capturing the spirit and joy of communities is another.

Is your community ready for the spirit of Dacha Beer Garden? Are you a craft beer enthusiast who believes the right beer garden franchise is the perfect opportunity to show off all the craft beer possibilities? We’d love to hear from you!